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"En Shalla is an Anglo-Moroccan company focuses on high end accessories and ready to wear items blending North African art with modern fashionable ideas.
We noticed when we first started to visit Marrakesh local artisans lacked consistency in their work, and the quality of materials which were being used were not always up to scratch. There was a great potential in the skill and workmanship that we saw, yet we felt it had to be fused with another mind set. There was a large gap between what our clientele wanted and what was being produced in Morocco. 'Why not mix the best of what both worlds had to offer.
We employ local artisans in our factory and also work with women's groups in and around Marrakesh. It is important in our eyes to give back to the community and to try and keep alive these traditional handmade methods which have been used in Morocco for centuries.
We tend to work with recycled materials when possible as this is another lesson we were taught when we first started to work in Marrakech, nothin goes to waste."